Original NZ Stories

School Road Publishing inspires NZ audiences with great storytelling in print and digital. Make your brand a part of the story now.


Why work with us?

Others see a brand, we see a story. We believe in the power of storytelling. We have an intimate knowledge of your audience via our readers – we are in their homes every week. Through great insight and strong collaboration, we can tell a brand story which grabs attention and elicits response across any medium. More than ad placements or eyeballs. School Road audiences are fully engaged with our stories. Reach your target audience in our unique environments. 

Meet the team behind the concept

Passionate professionals dedicated to their craft. School Road is carving a new path for original New Zealand content.

Our Brands

WOMAN is for New Zealand women, by New Zealand women. Providing connection, inspiration, entertainment, comfort and a sense of belonging through the power of great content and storytelling. 

Haven celebrates everything that makes a house a home – inviting spaces, inspiring people, delicious food, and homes with heart. 

Thrive is an authentic, informative and trusted voice for women who care, encompassing sustainability, food, health, beauty, exercise and mental and physical wellbeing. 

Brands we work with

Hurunui District Council

The tourism sector is perhaps the most visible casualty from COVID-19, and the Hurunui region was no exception. Tourism had been a major contributor to the Hurunui economy. Having lost the international market, the district needed to strengthen it offering to the domestic market.

New tourism opportunities were developed that offered unique and immersive experiences. Hurunui was ready to show New Zealand what makes it different, they just needed the right platform to reach their market. SR Content Studio developed a custom content series including video, photography and long form copy which was utilised across digital, print and social platforms.

Auckland Unlimited - Elemental Festival

Auckland Unlimited’s mandate is to promote the city as a domestic tourism destination through one-of-a-kind local events. Elemental AKL is comprised of curated experiences celebrating the culture, cuisine and creativity of Auckland.

At the heart of this is diversity - of culture, genre, beliefs and experiences. Our client wasn’t looking for a traditional event promotion. They wanted to celebrate what made it unique. Custom content created by SR Content Studio enabled Auckland Unlimited to showcase the incredible women involved. This campaign was created in conjunction with the team at WOMAN magazine, and included editorial, design, photography, and social assets.

Contact us to advertise

Contact us to advertise.